Tuesday, July 29, 2014
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Services Brochures, Leaflets, Newsletters & Folders

Marketing Materials: Brochures, Leaflets, Newsletters, Folders.

What do they all have in common? When done right they place your product virtually into the hands of potential customers – and win you new clients!

Brochures, leaflets and other printed materials which carry your marketing message should accurately reflect the scope of your organization's key products or services – with perfect sensitivity to your market. We guide you through the content, design and production process to ensure that the finished product truly projects your brand. And presents it in style. In many cases marketing materials can be the main sales tool used to attract new clients; a well-conceived and designed marketing piece can significantly aid your overall sales effort.

Put your advertising budget to real use – with marketing materials that have immediate impact. Our talented design staff prides itself on delivering superior results and service.

While analyzing your products or services and the needs of your prospective clients we offer helpful marketing material insights at every step. We also offer seasoned guidance on integrating these materials into your existing marketing campaign: proven strategies that continually spell success for many clients in a wide variety of industries. We have designed and produced winning marketing brochures, leaflets, newsletters, folders et cetera for many of the top companies and organizations!

And we are proud to point out that our expertise in guiding clients' selection of marketing materials is unrivaled – in crafting creative promotional designs, in providing cost-effective copywriting assistance, and in choosing among materials and other print resources. Unrivaled also is our dedication to meeting deadlines and ensuring complete client satisfaction!

Let us show you all the exciting choices and how each can help you profit from a better marketing approach. Don't wait any longer, get in touch with us now and we'll show you what we can do to make YOUR marketing materials stand out.

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Find out More – Types of Brochure Folds

Brochures usually come into play so you can make a smart buying decision. As someone selling a product or service, knowing what type of brochure you need to advertise your products and services is critical to turning your potential customers into paying customers.

Leave-Behinds
This type of brochure is named for the brochures you leave behind after meeting a potential customer. Write this type of brochure with a complete description of your product and its benefits. Summarize your sales pitch to echo the one you just gave. Keep your words forever in their brain – or at least long enough to get them to buy your product.

Point-of-Sale
These are best described as the type you might encounter while standing in line at the bank. You notice a rack of brochures and it just so happens they're conveniently located right there for you to enjoy. You didn't know you could get free checking if you bought a Certificate of Deposit. You take a brochure. You'll read about it later. Point-of-Sale.

To make it work, write a catchy headline and make sure you have a nice visual to work with the headline. Your goal is to get potential customers to see your brochure, be curious enough to pick it up and, even more important, keep it and act on your call to action.

 

types of brochure fold

Click the images above to view at larger sizes.

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Why we don't make speculative presentations

CMYKreative receives its fair share of Request For Proposal/Pricing (RFP) or Request For Quote (RFQ) which we are more than happy to provide. The main product of our business is ideas; creative design solutions to address the communication problems or opportunities that face our numerous clients and good ideas can be difficult to define or agree upon. Remember – one man's meat is another man's poison.

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CMYKreative are currently seeking additional staff to join our growing team. If you are a Website Developer/Programmer who is passionate about their work or a Graphic Designer who knows how to make the boring look great, find out more and get in touch with us now.

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+66 (0) 2 172 7266

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Testimonials

Having worked with CMYKreative for a number of years I am more than happy to put any creative work I need into their capable hands.

Results are consistent, delivered on time and to a high quality.

I have no problems recommending CMYKreative and their services to anyone who is in need of such services.

David Tudor, Director
Cheltenham Computer Specialists
www.cheltenhamcomputerspecialists.com

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